Social Media Marketing

🎧 Why Aussie Creators Should Care About SoundCloud’s Montenegro Beta Testing If you’re a creator in Australia, you might be wondering why the heck a product beta test happening in Montenegro should interest you. Fair call — it sounds a bit niche, right? But here’s the deal: SoundCloud’s latest beta testing in Montenegro is actually a sneak peek into what could soon roll out globally, including down under. ...

📢 Why Aussie Brands Should Care About Recruiting Latvian Influencers on WeChat Alright mates, if you’re an Aussie brand looking to expand your reach internationally, Latvia might not be the first market that comes to mind. But here’s the thing: Latvia is a growing digital hub with a young, savvy audience that’s very active on messaging apps like WeChat. Weird, yeah? But true. ...

📢 Why Aussie Brands Should Care About Twitter Live Streaming + China’s Playbook If you’re an Aussie brand trying to crack the code on live streaming promotions on Twitter, you’ve probably noticed the massive buzz around China’s live streaming scene. It’s no secret the Asia-Pacific region is smashing records in live commerce and entertainment, with China leading the charge. Platforms like Douyin (TikTok’s cousin), Bigo Live, and Nimo TV aren’t just about fun—they’ve created an interactive shopping and content experience that’s changing how brands connect with audiences. ...

💡 Why Aussie Brands Should Care About Takatak & Iranian Influencer Vlogs If you’re an Australian brand wondering why on earth you should be tuning into Iran’s Takatak platform, you’re not alone. The social media scene in Iran is buzzing with a homegrown TikTok alternative called Takatak — a platform where local creators deliver raw, real, and relatable video content that hooks viewers fast. ...

📢 Why Aussie Brands Should Care About Bilibili Takeovers in Belgium Alright, mates — if you’re an Aussie brand looking to expand your footprint into Europe, you might wanna tune in. Belgium’s social media scene is buzzing, especially with Gen Z and young millennials who’re glued to platforms like Bilibili, the Chinese video-sharing giant that’s been quietly making waves outside Asia. ...