The influencer marketing industry is booming in Australia, with many brands seeking to boost their visibility and credibility through collaborations with TikTok influencers in Taiwan. With TikTok’s increasing popularity among younger generations, this platform has become a key player in the digital marketing landscape, especially in Taiwan.

But how can Australian brands find and collaborate with popular TikTok influencers based in Taiwan? This guide will explain how brands can connect with Taiwanese TikTok influencers and the steps they need to take to build effective partnerships.

🤔 Why Collaborate with Taiwan TikTok Influencers?

As of April 2025, Taiwan ranked 16th in the world for TikTok penetration, with over 6.5 million users on the platform. This represents 29% of the total population, making Taiwan one of the most active TikTok markets globally.

With such a large number of TikTok users, working with influencers from Taiwan offers Australian brands the chance to reach a wider audience, particularly among the youth demographic.

Additionally, Taiwanese TikTok influencers are known for their creativity and authenticity, which can help brands connect with their target audience on a deeper level.

💼 How to Find Taiwanese TikTok Influencers?

1. Use Influencer Marketing Platforms

One of the easiest ways to find TikTok influencers in Taiwan is by utilizing influencer marketing platforms. These platforms allow brands to search for influencers based on various criteria, including location, niche, and audience size.

Some popular influencer marketing platforms that feature Taiwanese TikTok influencers include:

• BaoLiba: BaoLiba is a global influencer marketing platform that connects brands with influencers across various social media platforms, including TikTok. Brands can easily search for Taiwanese TikTok influencers based on their niche and audience size and collaborate with them through the platform.

• Upfluence: Upfluence is another influencer marketing platform that allows brands to search for influencers based on various criteria. Brands can find Taiwanese TikTok influencers by using the platform’s search filters and connect with them for collaboration.

• AspireIQ: AspireIQ is an influencer marketing platform that focuses on building long-term relationships between brands and influencers. Brands can find Taiwanese TikTok influencers and collaborate with them through the platform.

• Famebit: Famebit is an influencer marketing platform owned by YouTube that connects brands with influencers across various social media platforms. Brands can find Taiwanese TikTok influencers and collaborate with them through the platform.

2. Search on TikTok

Another way to find Taiwanese TikTok influencers is by searching directly on TikTok. Brands can use relevant hashtags to discover popular TikTok influencers in Taiwan.

Some popular hashtags to consider when searching for Taiwanese TikTok influencers include:

• TaiwanTikTok

• TaiwaneseTikTok

• TaiwaneseTikTokers

• TaiwaneseInfluencer

3. Use Social Media Listening Tools

Social media listening tools can also be helpful for discovering TikTok influencers in Taiwan. These tools allow brands to monitor social media conversations and identify influencers who are discussing their brand or industry.

Some popular social media listening tools that can help brands find Taiwanese TikTok influencers include:

• Brandwatch: Brandwatch is a social media listening tool that allows brands to monitor social media conversations and identify influencers discussing their brand or industry. Brands can use Brandwatch to discover Taiwanese TikTok influencers and connect with them for collaboration.

• Hootsuite Insights: Hootsuite Insights is another social media listening tool that allows brands to monitor social media conversations and identify influencers discussing their brand or industry. Brands can discover Taiwanese TikTok influencers and collaborate with them through Hootsuite Insights.

4. Use Google Search

Brands can also find TikTok influencers in Taiwan by using Google search. Brands can use relevant keywords to search for blog posts or articles that feature TikTok influencers from Taiwan.

Some relevant keywords to consider when searching for Taiwanese TikTok influencers include:

• Taiwanese TikTok influencers
• Top TikTok influencers in Taiwan
• Best TikTok influencers in Taiwan

💡 How to Collaborate with Taiwanese TikTok Influencers?

Once brands have found Taiwanese TikTok influencers they want to collaborate with, they need to reach out and propose a collaboration. Here are some steps brands can take to successfully collaborate with Taiwanese TikTok influencers:

1. Craft a Compelling Outreach Message

When reaching out to Taiwanese TikTok influencers, brands should craft a compelling outreach message that clearly explains who they are, what they do, and how the influencer can benefit from the collaboration.

Brands should also be polite and respectful in their outreach message, as this can greatly influence the influencer’s decision to collaborate.

2. Offer Fair Compensation

Offering fair compensation is crucial for building successful partnerships with Taiwanese TikTok influencers. Brands should research the influencer’s rates and offer a fair price for their services.

Additionally, brands can offer other forms of compensation, such as free products or services, to sweeten the deal.

3. Be Clear About Expectations

To avoid misunderstandings, brands should be clear about their expectations when collaborating with Taiwanese TikTok influencers. Brands should communicate their goals for the collaboration, the type of content they want the influencer to create, and any deadlines that need to be met.

4. Build a Long-Term Relationship

Building a long-term relationship with Taiwanese TikTok influencers can lead to more successful collaborations in the future. Brands should nurture their relationship with influencers by maintaining regular communication, providing feedback, and showing appreciation for their work.

📊 How Much Do TikTok Influencers in Taiwan Charge?

The cost of collaborating with TikTok influencers in Taiwan can vary greatly depending on several factors, including the influencer’s audience size, niche, and engagement rate.

As of April 2025, the following is a rough estimate of how much Taiwanese TikTok influencers charge for their services:

• Micro-influencers (1,000 to 10,000 followers): $100 to $500 per video
• Mid-tier influencers (10,000 to 100,000 followers): $500 to $2,000 per video
• Macro-influencers (100,000 to 1 million followers): $2,000 to $10,000 per video
• Mega-influencers (1 million+ followers): $10,000+ per video

📈 Conclusion

Collaborating with TikTok influencers from Taiwan can help Australian brands reach a wider audience and connect with younger consumers. By using influencer marketing platforms, searching on TikTok, using social media listening tools, and using Google search, brands can find popular TikTok influencers in Taiwan and propose successful collaborations.

As of April 2025, TikTok influencer marketing is expected to continue growing in popularity in Australia, making it essential for brands to stay ahead of the competition by leveraging the power of TikTok influencers from Taiwan.

This article is based on the market environment as of April 2025, and BaoLiba will continue to update trends in influencer marketing in Australia. Stay tuned!