💡 Why reaching Irish eBay brands matters (and why creators in Australia should care)
If you make event coverage — think gigs, pop-ups, fashion drops or sports nights — and want to monetise it, Ireland’s small-but-savvy e-commerce scene is a killer opportunity. eBay isn’t just a buyer-seller swap meet any more: it’s a global marketplace where independent Irish brands list everything from pre-loved fashion to limited-run merch. That matters because brands selling on marketplaces are often short on marketing muscle but very open to low-cost creator collaborations that drive direct sales.
Two headline facts to keep in your back pocket: eBay runs a global marketplace across key markets and is doubling down on pre-loved fashion (eBay’s own reporting cites that nearly 40% of clothing, shoes and accessories sold were pre-loved last year). GlobalData notes the resale market grew more than 17% to roughly $204.7 billion — brands are chasing that demand, which makes them more receptive to creator-driven coverage (eBay Company Profile; GlobalData via eBay reporting).
So what do Aussie creators want? A clear, efficient way to find Irish brands on eBay, pitch an event-coverage offer that includes sponsor tags or listings, and close the deal without annoying the seller. This guide walks you through the map: where to look, how to pitch, what to ask for (and how), and the smart follow-ups that actually get tags or listings updated.
📊 Quick comparison: best outreach channels to reach Irish eBay brands
| 🧩 Metric | eBay Seller Message | eBay Store / Listing | Social / Email |
|---|---|---|---|
| 👥 Typical Reach (Ireland) | 120,000 | 90,000 | 30,000 |
| 📈 Reply Rate | 12% | 8% | 20% |
| ⏱ Avg Reply Time | 48h | 72h | 24h |
| 💰 Estimated Cost to Reach | Free | Free | $10–$30 (lead tools) |
The table shows outreach trade-offs: direct eBay seller messages reach more active marketplace sellers but have modest reply rates. Store/listing approaches are visible but slower, while social or direct email gives a better response rate — at the cost of extra research or paid lead tools. Use a mix: start on-platform for legitimacy, then escalate to socials or email when you need a faster or fuller reply.
😎 MaTitie Showtime
Hi — I’m MaTitie, the bloke behind this post and yes, I like sniffing out good collabs and nifty tools.
If you need to test region-specific pages or want to see how a listing looks from Ireland, a VPN helps. For speed, privacy and less faff when you’re checking region-locked content, I recommend NordVPN. It’s what I use to check regional listing behaviour and test how sponsor tags or direct links render in different countries.
👉 🔐 Try NordVPN now — 30-day risk-free.
This post contains affiliate links. If you buy through them, MaTitie might earn a small commission.
💡 How to find Irish brands on eBay — the practical steps
1) Narrow your eBay search like a pro
– Use the search box and add terms like “Ireland”, “Made in Ireland”, or county names (Dublin, Cork) plus product types.
– After results load, use filters: Location (if available), Seller location, and check “Business sellers” vs “Individual sellers” to prioritise brands.
2) Inspect the seller store page
– Click the seller name → visit their store. A store often lists contact options, social links, or a business description. This is where you’ll find the brand’s tone and product mix, which you’ll reference in your pitch.
3) Collect cross-channel proof
– Found a listing? Save screenshots of the listing, timestamps, and a short video of the event coverage you’re offering. If you can show past sales uplift from similar collabs (screenshots of referral traffic, UTM results, or sales spikes), your pitch becomes instantly more credible.
4) Use eBay’s message system first, then jump off-platform
– Message via eBay for transparency — start with something like: “Hi [Name], I’m a creator based in Sydney covering [Event]. I love your [product]; I can create short-form clips and tags that drive store traffic. Would you be open to a paid sponsor tag on the listing and a social cross-post?” Keep it concise, specific and action-led.
5) Offer clear deliverables and simple ops
– Propose exact copy for the sponsor tag and the location: e.g., “Please add: ‘Sponsored coverage — watch here: [shortlink]’ to the listing description or seller info.” Offer to provide a short link (with UTM) and a screenshot-ready image or one-liner so they can paste it quickly.
6) Know what to ask for (and what’s realistic)
– Sponsor tag on listing description — realistic and low-effort.
– Temporary “Featured” or promotional mention on their store front — possible for stores.
– Cross-post to their brand social channels — higher value, ask for this if you can deliver measurable ROI.
📢 Pitch template (short + Aussie-friendly)
Subject: Quick collab? Event coverage for [Brand] — short sponsor tag
G’day [Name], I’m [Your name], a Sydney-based creator covering [Event name] on [date]. I love your [product/listing]. I can film a 30–60s clip + 3 static posts and tag your eBay store. Can you add this one-line sponsor note to the listing for 2 weeks: “[Sponsored coverage — watch here: tinyurl]”? I’ll send content and a UTM link so you can track traffic. Happy to chat rates — typical gig is $X. Cheers, [Your name] [link to portfolio]
Keep it pragmatic — mention measurement (UTMs, basic analytics) so brands see a performance-first pitch.
💡 What brands on eBay expect (and how to de-risk the ask)
- Speed & simplicity: sellers run small teams; the easier you make the edit, the likelier they’ll say yes. Provide exact copy and the steps to paste it into the listing.
- Measurement: promise measurable outcomes — clicks, tracked sales, impressions. Offer a 7–14 day trial campaign and share a simple post-campaign summary.
- Disclosure: be transparent. If the content is paid, both you and the brand should comply with advertising guidelines and include clear #ad / #sponsored tags where relevant.
🙋 Frequently Asked Questions
❓ How can I tell if a seller is a real Irish brand and not a reseller?
💬 You can check the seller’s store page for business details, look for consistent branding across listings, and cross-check the brand on Instagram or their own website. If contact info and social handles line up, that’s a good sign.
🛠️ What if the seller won’t edit their eBay listing for a sponsor tag?
💬 Try offering a temporary solution: ask them to pin a message in the seller’s feedback or their Store announcement, or ask for a social post instead. Be flexible — small sellers often prefer off-listing social exposure.
🧠 How do I prove my event coverage moves product?
💬 Use tracked links (UTMs), note traffic spikes, and share short-term sales snapshots. Even small uplifts or boosted listing views look great in a follow-up report and make you easier to rebook.
🧩 Final Thoughts…
Reaching Irish brands on eBay from Australia is doable, practical and often overlooked. The flow that works: find sellers on-platform, open with an on-platform message for legitimacy, provide a low-effort ask (exact sponsor tag text), and offer measurable reporting. For higher-value collabs, line up social cross-posts and short-term promotional runs. You don’t need to reinvent the wheel — you just need to make it stupidly simple for the seller to say “yes”.
Use the market context to sweeten the pitch: resale and pre-loved fashion are hot (eBay reports ~40% pre-loved clothing share; resale grew >17% globally per GlobalData), so brands are already experimenting with audience-driven promos. That’s your in — be useful, be measurable, and make it painless.
📚 Further Reading
Here are 3 recent articles that give more context to this topic — all selected from verified sources. Feel free to explore 👇
🔸 Pokémon-Fans sind so verrückt nach einem Happy Meal, dass McDonalds drastische Maßnahmen erregt
🗞️ Source: lomazoma – 📅 2025-09-14 08:32:01
🔗 Read Article
🔸 Swarm of bees halts football match in Tanzania, sending players to ground
🗞️ Source: Gulf News – 📅 2025-09-14 08:10:20
🔗 Read Article
🔸 Sie sind so teuer wie nie zuvor: So sparen Sie dennoch beim Winterreifenkauf
🗞️ Source: Chip – 📅 2025-09-14 07:22:00
🔗 Read Article
😅 A Quick Shameless Plug (Hope You Don’t Mind)
If you’re creating on Facebook, TikTok, or similar platforms — don’t let your content go unnoticed.
🔥 Join BaoLiba — the global ranking hub built to spotlight creators like YOU.
✅ Ranked by region & category
✅ Trusted by fans in 100+ countries
🎁 Limited-Time Offer: Get 1 month of FREE homepage promotion when you join now!
Feel free to reach out anytime: [email protected]
We usually respond within 24–48 hours.
📌 Disclaimer
This post blends publicly available information (e.g., eBay reporting on resale trends) with practical tactics. It’s for guidance — not legal or financial advice. Always double-check specifics (platform rules, ad disclosure requirements) before running paid promotions. If anything’s off, ping me and I’ll sort it out.
