How Kenyan Creators Are Winning on Xiaohongshu: An Aussie Insider’s Take
💡 Why Kenyan Creators Are Making a Splash on Xiaohongshu Righto, if you’re an Aussie creator scratching your head over what Xiaohongshu is all about, you’re not alone. This China-based social commerce giant has quietly become a go-to platform for young Chinese travellers and shoppers, boasting over 300 million monthly active users. But here’s the kicker — it’s not just about China anymore. Kenyan creators are stepping up, crafting stories that catch eyeballs and wallets alike. ...