If you’re an Aussie advertiser or content creator keen on tapping into Thailand’s vibrant digital market, Pinterest is one of those underrated goldmines you can’t afford to skip. As of May 2025, Thailand’s Pinterest scene is booming with fresh, creative influencers who know how to turn pins into profits. Whether you’re pushing beauty products, travel experiences, or lifestyle brands, teaming up with the right Pinterest influencers in Thailand can seriously boost your Aussie dollar ROI.
Let’s cut the fluff and dive into the top 10 Pinterest influencers in Thailand you should be chatting with right now. I’ll also share a bit about Aussie payment preferences, legal vibes, and local marketing sensibilities so you can strike the right chord in this buzzing Southeast Asian market.
📢 Why Pinterest and Why Thailand
Pinterest isn’t just a pretty picture board—it’s a powerful discovery engine. Aussies often overlook it, but the platform boasts strong engagement rates, especially in lifestyle, fashion, food, and travel niches. Thailand’s Pinterest influencers bring unique cultural flavour, blending traditional charm with modern aesthetics, which resonates well with global audiences.
According to observations from May 2025, Thailand’s Pinterest user base has grown by 30% year-on-year. Aussies looking to diversify their influencer pool and get authentic Asian market exposure should jump in now.
💡 How Aussie Brands Collaborate with Thai Pinterest Influencers
In Australia, influencer deals often involve straightforward contracts, clear deliverables, and payments in AUD via PayPal, bank transfers, or platforms like Wise. When dealing with Thai influencers, expect some hustle with payment methods—many prefer receiving THB via local bank transfers or e-wallets like PromptPay. Using a global payments platform like TransferWise or Payoneer bridges that gap nicely.
Contracts should explicitly state content rights, usage, and deliverable timelines. Aussie brands tend to be more formal and compliance-driven, so it’s smart to respect Thailand’s business etiquette—build relationships first, then talk shop.
📌 Top 10 Pinterest Influencers in Thailand for Aussie Marketers
Here’s the no-BS list of Thai Pinterest stars who can help your Aussie brand get eyeballs and sales. These influencers cover everything from food and fashion to travel and wellness, perfect for diverse Aussie campaigns.
-
Nicha J. (@nichaj_pins)
Nicha’s style is minimalist chic with a Thai twist. She nails home décor and lifestyle vibes, making her perfect for Aussie brands like Adairs or Temple & Webster looking to expand there. -
Ploy S. (@ploystyle)
Ploy’s fashion boards blend streetwear with Thai cultural prints. She’s worked with local brands like Pomelo and is a solid pick if you want to push fashion or beauty products. -
Tawan K. (@tawankitchen)
Foodies will love Tawan’s recipes and street food finds. His Pinterest boards get big traffic from locals and expats alike, ideal for Aussie F&B brands wanting to test Thailand’s market. -
Mayuree T. (@mayureetravel)
Mayuree’s travel pins highlight hidden gems across Thailand. Perfect partner if you’re in tourism or hospitality, think of brands like Flight Centre or Airbnb Australia. -
Chai N. (@chaiwellness)
Wellness and self-care are booming niches. Chai’s natural remedies and yoga boards attract health-conscious Aussies and Thais, great for Aussie supplement or skincare brands. -
Siriwat P. (@siriwraphotos)
Siriwat’s photography boards showcase Thailand’s beauty through a stunning lens. Collaborate with him for visual storytelling campaigns or Aussie camera brands. -
Kanya L. (@kanyalifestyle)
Kanya specialises in sustainable fashion and eco-friendly living, which aligns well with the growing green movement among Aussie consumers. -
Natthawut B. (@natthawutdesign)
A graphic designer and art lover, Natthawut’s boards inspire creatives and brands focused on design, printing, or digital marketing. -
Jintana M. (@jintanahome)
Homewares and DIY queen Jintana appeals to the crafty Pinterest crowd. Partnerships here suit Aussie retailers like Bunnings or Spotlight. -
Phumiphat C. (@phumiphatfitness)
Fitness and active lifestyle influencer with a solid following. If you’re pushing Aussie sportswear or supplements, Phumiphat is your guy.
📊 People Also Ask
How do Aussie brands pay Thai Pinterest influencers?
Most Aussie brands pay via PayPal or bank transfer in AUD, but many Thai influencers prefer receiving funds in THB through local banks or e-wallets like PromptPay. Using services like Wise or Payoneer smooths out currency exchange and fees.
What content works best on Pinterest for the Thai market?
Lifestyle, fashion, food, travel, and wellness content perform exceptionally well. Pins with vibrant images, local cultural elements, and easy-to-follow tips or recipes get the highest engagement.
Are there any legal considerations when working with Thai influencers?
Yes. Aussie advertisers should ensure contracts comply with both Australian and Thai advertising standards, including transparency of paid partnerships. Building trust and respecting local customs is key to smooth collaborations.
💡 Pro Tips for Aussie Marketers Working with Thai Pinterest Influencers
- Use local language assets: Thai captions or hashtags help with reach.
- Respect local holidays: Timing campaigns around Songkran or Loy Krathong can boost visibility.
- Leverage BaoLiba’s platform: It connects Aussie brands to verified Thai influencers with smooth payment and compliance handling.
- Be patient and build rapport: Relationships count big time in Thai biz culture.
📢 Marketing Trends in Australia and Thailand for May 2025
In 2025, Aussie marketers are doubling down on authentic influencer partnerships rather than one-off promos. Cross-border collaborations with Southeast Asia, especially Thailand, are gaining traction thanks to rising middle-class consumers and digital adoption. Pinterest stands out as a key channel for discovery and purchase inspiration.
Final Thoughts
If you want to crack the Thailand market with Pinterest, these 10 influencers are your best mates to start with. Combine Aussie professionalism with Thai cultural savvy, and you’ll see your brand’s engagement and conversions soar. BaoLiba will continue updating Australia’s influencer marketing trends, so stay tuned and keep your finger on the pulse.
